Saturday, October 16, 2010

Why Your OCNY Business Needs Website Promotion

Your Orange County NY business is doing well in this economy?  Great!  How would you like to do even better?  Do you advertise?  Spend hundreds or thousands of dollars on ads in the Frontier phone book or Yellow Pages?  You do!  How many leads do they deliver?   Is your ad investment making you any money?  Probably not.  In many households, phone books are never used.  With the invention of the internet, people search for information very differently.

There are several things you should realize about people's search habits:
  • Ninety percent of people use Google to find information including businesses in their area.  That means that if you're not on Google's first page of search results for your business you are losing business.  Most people don't click to the second page of results.
  • More and more people are using their mobile phones to search for businesses.  They use the internet before they use 411.
  • The other 10 percent of internet users use bing, yahoo and various other search engines.  Can you find your business on any of those sites?
You still believe that you don't need professional website promotion?
Want to check if your business is on the first page.  I want you to search on the internet the way a potential customer would search for your business.  For example, if you are a plumbing company they would search: "plumbing company orange county ny" , "OCNY plumbing", "Hudson Valley Plumbing" or "plumbing Hudson Valley".  Go ahead, stop right now.  Open another window and search for your business, not by it's company name.  Search for it by the service and the town like the example above.

Help!  My business doesn't show up on Google's search results!
There are several techniques that will provide the outcome you want.  However, you will need a professional to implement them.  If you have website, search engine optimization and link building can be used to obtain the desired results.

How will I know what SEO link building services I need?
I provide website promotion that is tailored to your business.  Contact me, so that I can take a look at your website.  With the proper internet marketing, I can help your website bring you more customers!